A tall man labeled “Consumer” serves as the May pole to a group of chubby girls labeled “Steel Trust, Lumber Trust, Sugar Trust, Wool Trust, [and] Glove Trust” who are winding ribbons labeled “Schedule” around him. He is standing beneath cherry blossoms which spell “Puck.”
Comments and Context
Seldom missing the opportunity to employ a pun, the issue marking May Day, the international workers’ day, Puck created a neologism in the caption to Albert Levering’s cartoon: “A Maypolitical Party.”
The hapless consumer — an iconic figured eventually supplanted by the political cartoonists’ average voter, John Q. Public — is strapped, immobile, by the children at the May day picnic. To depict the predicament more clearly, Levering has the “innocent” children as representatives of various trusts that still controlled the prices of many consumer goods in America. Further, the young girls are all chubby, from prosperous families; and the consumer is thin and wan.